Client: Mad Rock
Location: Fontainebleau, France
Mad Rock is a major US based climbing brand that mainly produces climbing shoes and crash pads. We set up a lifestyle shoot in the famed French climbing area of Fontainebleau, near Paris. The goal was to showcase both the brand’s top sponsored climbers and its product range. The campaign images are now used on the brand’s website, social media channels and in its printed catalog.
